The Latest
The North Face and Cartier Report Cyber Attacks

The North Face and Cartier have become the latest brands to report that hackers have stolen customer data in cyber attacks, reports Yahoo Finance. Both brands have reported that data such as customer names and email addresses have been accessed, although financial information hasn't been affected. Outdoor clothing brand The North Face said it was…

The Best Blogs
Topics at a Glance
Most Recent
Optimove Exec on AI and the Future of Retail Marketing
June 4, 2025 at 8:39 pm

In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Rony Vexelman, vice president of marketing at Optimove, the global leader in Positionless Marketing. Listen in as Vexelman provides an overview of the Optimove business (1:05) and discusses the rapid adoption of artificial intelligence (AI) in retail marketing (2:42), as revealed in the…

Peloton Launching Resale for Used Exercise Equipment
June 4, 2025 at 12:58 pm

Peloton has launched an online marketplace for buying and selling used bikes, treadmills, and brand accessories, multiple news outlets reported this week. Dubbed Peloton Repowered, the marketplace — available in New York City; Washington, D.C.; and Boston — gives discounts on the used equipment activation fee to buyers, and discounts on Peloton equipment purchases to…

The Measurement Dilemma: Why Advertisers Must Solve Cross-Platform Fragmentation Now
June 4, 2025 at 12:34 pm

The convergence of traditional linear TV, streaming platforms, and digital media has clearly created a new era of complexity for advertisers. The meteoric rise of streaming hasn’t entirely replaced linear television. Still, it has dramatically expanded the playing field when it comes to measuring and optimizing channel spends and individual network or publisher performance, making…

Transparency is the New Loyalty: Why Brands Should Treat Tariffs Like Sales Tax
June 4, 2025 at 11:11 am

Consumers are waking up to a new economic reality: things cost more. From hot sake to tinted moisturizer to vehicles, the everyday evidence is piling up. For brand leaders, especially in retail, this isn’t just about inflation. It’s about trust — and how it's built or broken in the age of tariff trickle-down. The assumption…

How Conversational Commerce is Changing the Retail Sales Journey
June 4, 2025 at 9:57 am

Originally coined by Chris Messina (inventor of the #hashtag) back in 2015, conversational commerce marries text messaging with e-commerce, empowering retailers to better manage the entire customer journey, from origination and customer service, all the way to checkout. Brands are tapping this trend by integrating real-time messaging throughout various parts of the customer journey. Essentially,…