Today on Total Retail

Macy’s Settles Proxy Fight With Activist Arkhouse, Adds 2 Directors
April 11, 2024 at 8:39 pm

Macy's announced on Wednesday that it has settled its proxy fight with real estate investor Arkhouse, appointing two of the firm’s nominees to its 15-person board. Ric Clark and Rick Markee will join Macy’s board effective immediately. They’ll be part of the committee that’s in charge of overseeing and evaluating Arkhouse’s bid to take the…

Emotion-Informed GenAI: Making Your Marketing Content More Human
April 11, 2024 at 12:30 pm

Emotions are central to how we engage, communicate with, and react to our world, motivating our behavior and deepening our interactions. Brands that lean into the intricacies of human emotions are proven to generate more sales and loyalty. According to McKinsey, 76 percent of consumers reported that receiving personalized communications was a top factor in…

Leveraging AI for Smoother Career Transitions and Growth
April 11, 2024 at 11:59 am

The world of work is evolving rapidly, with the average professional changing careers around five to seven times over their lifetime. Whether driven by personal aspirations, industry shifts, or economic forces, career transitions can be daunting. However, the rise of artificial intelligence (AI) has opened up new avenues for individuals to navigate these changes more…

3 Social Impact Tools for Retail Leaders
April 11, 2024 at 9:53 am

In today’s retail landscape, success extends far beyond profit margins and market share. Increasingly, consumers are looking to align their purchasing decisions with their personal values, driving the need for retailers to incorporate social impact initiatives into their business strategies. When I audit companies, they often show me their CSR and sustainability report where I…

AI Still Needs Human Insight to Shape the Retail Experience
April 11, 2024 at 10:22 am

In 2024, the most forward-thinking and innovative retail organizations will recognize that it's a must to blend intelligent human insight and artificial intelligence (AI). It will become clear that unless an organization can find a way to unify the two across virtually every aspect of their business, it will suffer the consequences across both the…

Coach Sues Gap for Selling T-Shirts With the Word 'COACH'
April 10, 2024 at 12:32 pm

Luxury retailer Coach and its parent company are suing Gap Inc., alleging its Old Navy brand sold T-shirts with the word "COACH" printed on them in capital letters. In a lawsuit filed April 3 in the United States District Court for the Central District of California, lawyers for Tapestry, Inc., which includes brands Coach, Kate…

Total Retail Tech Keynoter James Rhee Publishes New Book, 'red helicopter'
April 10, 2024 at 4:34 pm

James Rhee, the former CEO of Ashley Stewart who will be a keynote speaker at our our upcoming Total Retail Tech event, has published a book that hit the shelves this week. The book, "red helicopter — lead change with kindness (plus a little math)," is based on a specific event in Rhee's life: In…

Wayfair Exec on its Expansion Into Brick-and-Mortar Retail
April 10, 2024 at 12:59 pm

While at Shoptalk in Las Vegas last month, Editor-in-Chief Joe Keenan interviewed Liza Lefkowski, vice president of proprietary brands and retail at Wayfair, an e-commerce furniture and home goods company. During their conversation, Lefkowski discusses her role within the company, the cross-channel behaviors she's seeing from Wayfair's customers, improving the customer experience through cross-channel touchpoints,…

The Official 'Ins and Outs' List for Retail Marketing in 2024
April 10, 2024 at 12:01 pm

As a retail marketer, you’re an inherent trend watcher, which likely means you’ve caught the wave of the viral “ins and outs” lists that took over social media at the start of the year. And as a retail marketer you’re focused on connecting with customers and driving sales online and in-store. Evolving from a personal…

Rethinking Employee Benefits: Flexible Pay and Schedules
April 10, 2024 at 10:11 am

The volatile economy has generated a lot of uncertainty over the past year, causing employees to want stability and, therefore, stay at their current jobs. The 2.1 percent quit rate in January was the lowest level since August 2020 — despite multiple companies offering higher wages. To attract and retain the best employees, retailers need…