Marketing

In the crowded and rapidly changing world of e-commerce, understanding the importance of loyal…

In a world with endless snack options, many CPG brands are looking to stand out in the supermarket…

A great web store experience is critical to growth for business-to-business (B2B) companies. However…

Social media is no longer just a place to connect with friends; it has transformed into a powerful…

For retail marketing executives, one area that must not be overlooked is the value of utilizing…

Multiple news sources report that Peloton, the fitness giant known for luxury in-home stationary…

Retailers’ ability to identify and understand their customers plays a key role in their success.…

Emotions are central to how we engage, communicate with, and react to our world, motivating our…

In 2024, the most forward-thinking and innovative retail organizations will recognize that it's a…

As a retail marketer, you’re an inherent trend watcher, which likely means you’ve caught the…

The end-of-year holiday season brings an extra layer of stress to the retail industry contact center…

I know you’re probably wondering if this article will be a blast on artificial intelligence based…

"We call it brick mining. When you take the data that you collect from that customer in a retail…

"If you don't put your people first, and invest in your people, I don't think you can have that…

On why Dermstore began using programmatic direct mail: "It's increasingly difficult to get high…

"Purple leapt out of the gate with a colorful, funny, entertaining brand, and that has set us apart…

“I think too many people are building businesses feeling that they have to do everything…

We're in the age of the customer. As competition for customers’ attention is becoming increasingly…