Customer Retention

Trends, news and analysis on how retailers are using loyalty programs, promotional strategies and other techniques to improve their customer retention efforts.

The Latest

How Stadium Goods Increased Email Revenue 268% YoY

Stadium Goods ,a premium sneaker and streetwear marketplace, saw email revenue jump 268 percent year…

How to Protect Against Web Privacy Lawsuits

Many retailers assume that complying with the latest privacy laws or using trusted platforms is…

Don't Wait to Act on Evolving Shopper Behavior

Back in 2020, when COVID hit, a lot of companies hit pause. Research was shelved, campaigns went…

Promos Sustain Shopper Confidence Amid Uncertainty

In 2025, retailers were faced with the challenge of navigating an economically uncertain future.…

How AI is Changing Luxury Brand Loyalty

The $472 billion global retail luxury market faces an interesting tension. Shoppers crave the kind…

The Absolute Imperatives for RMN Growth

While professional sports teams vie for championships with millions watching, a quietly intense…

4 Tips for More Effectively Reaching Your Customer

Retail isn’t dying, it’s evolving. The challenge today isn’t just about getting people in the…

Slow Tempo Promos: ‘Prime’ Lessons for Holidays

More days for consumers to save on purchases means more sales to gain for retailers. As large…

For SMBs, the Holidays Are Defined by Discipline

The holiday season has always been a high-stakes moment for small business retailers, even a make-or…

How AI, Economic Pressure Are Reshaping Loyalty

The grocery sector is facing a unique convergence of economic pressure, shifting shopping habits,…

Learning From Amazon About Customer Loyalty

For two decades, Amazon.com has been the gold standard for “effortless shopping.” One-click…

Why October is Retail’s New Black Friday

October used to be the quiet before the chaos, the month where retailers finalized promotions,…

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Recent Video

How Resale Builds Community at Hanna Andersson

Hanna Andersson launched its “Hanna-Me-Downs” peer-to-peer resale marketplace in 2023 to offer parents a sustainable way to exchange pre-loved Hanna pieces and extend the life of durable, stylish clothing. It has since become the No. 1 resold children’s brand in the U.S., reselling more than 160,000 items. In this video interview, Total Retail Editor-in-Chief Joe…

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