Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

Hennes & Mauritz AB, Europe's second-biggest clothing retailer, reported fourth-quarter profit that topped analysts’ estimates as the company added stores in China and the U.S. and expanded its collection. Net income rose to 6.22 billion kronor ($760 million) in the three months through November, the Stockholm-based company said in a statement today. This year "has gotten off to a good start, with strong sales in both December and January," H&M CEO Karl-Johan Persson said in the statement. The stronger U.S. dollar will affect the company's sourcing costs, he added.

In their paper, "The Law, Culture and Economics of Fashion," law professors Scott Hemphill and Jeannie Suk define fashion as being simultaneously characterised by 'differentiation' and 'flocking.' On the one hand, consumers wish to belong to a group, but on the other, they desire to assert their individuality and dress differently from others. As fashion continues to be reshaped by digital media, 'differentiation' would seem to have the

Stockholm-based H&M Hennes & Mauritz AB (H&M) will open a new store in New York’s Time Square on Nov. 14. The approximately 42,000-sq.-ft. store will feature a digital runway—a...

The strongest promotion in this spotlight comes from Ray-Ban, in large part due to its branding. Ray-Ban is hosting "Envision the Possibilities," encouraging consumers around the world to contribute their visions to the #EnvisionSeries gallery. Ray-Ban has two Facebook apps working for the promotion. The first app is for "Never Hide Films," which right now is featuring "insanely talented people who are changing the way we view creativity in social media." The second, called "Social Visionaries," scans public Facebook data to create personalized videos: "The Social Brilliance of [Facebook Username]."

Life is going swimmingly for Karl-Johan Persson, H&M's young, handsome CEO. Despite the global recession, the cheap-chic retail chain is doing well. But the recent factory collapse in Bangladesh has put H&M in the focus, even though it, as Persson points out, didn't use the factory. In an exclusive interview with Metro at H&M's headquarters in Stockholm, Persson proposes a new solution: a tag added to every piece of clothing informing the customer whether it was made in a safe factory.

Stockholm-based H&M Hennes & Mauritz AB (H&M) will open a COS, Collection of Style, store in Istanbul. The new...

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