Today on Total Retail

Adapting Holiday Shopping Strategies to Changing Consumer Behaviors 
October 19, 2023 at 9:54 am

In the ever-evolving landscape of holiday shopping, consumers' behaviors and priorities are set to change this year. To stay competitive, brands must closely examine these shifts and tailor their strategies accordingly. A recent survey uncovered a few key trends that are expected to reshape the holiday shopping experience. Change in Delivery Expectations Once a significant…

How Prime Big Deal Days Will Influence the Holiday Shopping Season
October 19, 2023 at 9:19 am

Following Amazon.com's Prime Big Deal Days, all eyes will be on the performance of the company. The 2022 Big Deal event didn’t generate the same amount of buzz as that year’s July Prime Day, as shoppers placed smaller orders and purchased lower-priced items, with inflation being cited as a major factor for shoppers. This year’s…

Tupperware Announces New CEO, Sees Stock Rise
October 18, 2023 at 12:01 pm

Tupperware named the former CEO of Avon North America, OVME Aesthetics, and Spanx, Laurie Ann Goldman, as its new CEO earlier this week. CNBC reported shares of Tupperware closed 8 percent higher at $2.18 Tuesday following the announcement. In a statement, Tupperware board chair, Susan Cameron, called Goldman "a trusted and growth-oriented leader with extensive management experience…

Retail CFOs: Do You Know Your True Technology Costs?
October 18, 2023 at 12:49 pm

Many CFOs don't have a firm grasp on how to budget for technology costs in a rapidly advancing ecosystem since, traditionally, finance and technology have operated in silos. This has got to change if CFOs are going to be able to budget for the true costs of technology. To glean some insights on how this…

Create a Secure and Reliable Shopping Experience This Holiday Season From Homepage to Cart Checkout
October 18, 2023 at 10:28 am

For e-commerce brands, the holiday online shopping rush often comes with numerous opportunities. A seasonal window to gain the attention of new shoppers through discounts, drive higher conversion rates, and build stronger loyalty with current customers. This year, many retailers hope to maintain the e-commerce sales success they experienced during the pandemic, even though consumers…

Cyber Monday Alert: The Crucial Importance of Retail Compliance
October 18, 2023 at 10:07 am

Cyber Monday is fast approaching, and retailers are gearing up to take advantage. Last year’s Cyber Monday sales broke records, and experts predict this year will as well. The problem? Many small companies trying to place their products with large retailers are simply not prepared to cope with the Cyber Monday demand, and this can…

Channel Surfing: The Omnichannel Customer Experience
October 18, 2023 at 9:47 am

Without knowing what an omnichannel experience is, customers say they want it and, in many cases, have come to expect it. According to PwC’s June 2023 Global Consumer Insights Pulse Survey, 80 percent of consumers shopped across at least three channels in the first half of the year. If we ascribe to the common belief that…

Retail Sales Increase 0.7% in September, Beat Estimates
October 17, 2023 at 11:54 am

Consumers showed surprising strength in September, boosting retail sales well above expectations despite high interest rates and worries over a weakening economy. Retail sales rose 0.7 percent on the month, well above the 0.3 percent Dow Jones estimate, according to the advance report the Commerce Department released Tuesday. Excluding autos, sales were up 0.6 percent, also well…

Will RMNs Be the Go-To Solution for Retail Advertisers This Holiday Season?
October 17, 2023 at 10:34 am

The holiday season is a bustling time for retailers and advertisers alike, as each year we all ramp up our strategies to capture the attention and wallets of eager consumers. Retail media networks (RMNs) are the new kids on the block, touted as the next big thing. While RMNs offer immense value, they aren't poised…

AI Can’t Exist in E-Commerce Without the Help of Humans. Here’s Why
October 17, 2023 at 10:03 am

The artificial intelligence-enabled e-commerce solutions market size is projected to reach $16.8 billion by 2030, growing at a rate of 15.7 percent CAGR in the next eight years. AI is an asset to companies, providing relevant data and insights that can help retailers improve financial performance and customer satisfaction. However, it's crucial that companies couple…