Today on Total Retail

4 Best Practices for Omnichannel Fulfillment
July 12, 2018 at 1:00 pm

Steve Jobs once said, “Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” For apparel manufacturers and retailers, no statement could be truer. Consumers want to be able to research merchandise, compare prices and move between purchasing channels seamlessly. Without seamless purchasing…

Kroger Introduces Own Apparel Brand
July 12, 2018 at 2:20 pm

Grocery chain Kroger is developing its own apparel brand with some help from globally-renowned fashion designer Joe Mimran. The line, called Dip, will launch this fall in more than 300 Fred Meyer and Kroger Marketplace stores. Mimran, notable for launching Club Monaco, Joe Fresh and Pink Tartan, has designed a line that will include men’s, women’s, juniors, kids…

Market Outlook, Future Challenges for Subscription Commerce Sector
July 12, 2018 at 9:44 am

Once a relatively small sector, subscription commerce services now cover nearly all realms of retail, from clothes and personal grooming to food, wine and pet products — and it doesn’t appear as if this trend will slow down soon. To understand more about these companies and the outlook for the subscription commerce industry, Snapfulfil partnered…

How Virtual Reality Can Revolutionize Retail
July 11, 2018 at 10:57 am

I was asked to write about how virtual reality (VR) applies to retail about a month ago and really didn’t have much to say on the subject. Now that time has gone by, I’ve seen some exciting new things that can be used in retail. I recently connected with a company that offers credit card…

Thrive in the Evolving Retail Atmosphere? Invest in Location Marketing
July 11, 2018 at 10:27 am

Headlines have long proclaimed that we're suffering through the retail apocalypse. While this makes for great clickbait, physical retail is actually still alive and well. With Amazon.com's acquisition of Whole Foods, Target’s creation of small-format stores, and Vistaprint opening its first brick-and-mortar store after 20 of business, we're simply experiencing a retail renaissance. This transformation…

Fabletics Plans to Open 75 New Stores in Global Push
July 11, 2018 at 11:36 am

Fabletics, Kate Hudson's athleisure brand, is planning to open 75 new stores globally, quadrupling its footprint to 100 stores. "We are a digitally native company, so we've been able to really understand our customers — what they want, where they reside," Hudson told CNBC. "At a time when people are very nervous about retail, [our…

Perfecting the Unboxing Experience is Do or Die for E-Tailers
July 11, 2018 at 11:58 am

The at-home unboxing experience is the “Last Moment of Truth” for any brand. This is the moment when a consumer is dedicating personal, hands-on time to interact with a brand — time that used to be spent in a dressing room or browsing an in-store display. Now, that moment of truth is happening in kitchens, living rooms and bedrooms filled with scattered boxes, piles of packaging material and return labels.

Nordstrom to Expand Inventory-Free ‘Local’ Store Concept
July 10, 2018 at 10:04 am

Nordstrom is preparing to open more smaller stores with no inventory. The company said Monday, ahead of its investor meeting in West Hollywood, California, that it will open at least two more Nordstrom Local shops in Los Angeles, and is eyeing New York for expansion. In last year's fourth quarter, Nordstrom opened its first Nordstrom Local…

How Where Your Company is Headquartered Impacts Your Salary
July 10, 2018 at 11:33 am

How does where you work and live impact how much money you make? This is just one of many questions that Total Retail's 2018 Salary Benchmark Report provided answers to. The report was based on a survey sent to Total Retail's audience. Retail executives’ salaries appear to be adjusted for the cost of living in…

Great Consumer Expectations of an Even Greater Customer Experience
July 10, 2018 at 8:52 am

In today’s always-on, always-connected society, it comes as no surprise that more and more shoppers are turning to their smartphone or laptop to satisfy their retail needs. Amazon.com has been a major disruptor in this regard, accounting for 50 percent of the growth in U.S. online retail sales in 2017 alone. New global data released…