Systems Integration

Since 2014, retail e-commerce sales have increased by over 70 percent, amounting to over 10 percent of the share of total retail sales this year. In fact, when e-commerce first began to gain traction, most people believed this was unequivocally the future of retail. However, we’re beginning to realize that the future for retail is…

Steve Jobs thrived at balancing the complexity that drives powerful computational systems with the simplicity required for utility. “Simple can be harder than complex,” Jobs said. “You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move…

Customer-obsessed marketing is here, and retailers and brands are evaluating an increasingly complex advertising world filled with new questions around metrics, search performance and audience quality. In a recent study from RetailMeNot and Kelton Research on connecting retailers, brands and agencies with priority customers, retail marketers weigh in on the essential nature of identifying and…

Don’t miss this webinar to learn how to protect your business from costly overstocks, out-of-stocks and returns.

With a unified view of its data, IWA has been able to segment and target customers with personalized marketing campaigns

Retail has become one of the most difficult industries in which to survive. Behemoths such as Amazon.com increasingly sweep weaker competitors off the map. So, how can retailers compete in the age of Amazon? Unfortunately, there's no “silver bullet” technology that can help here. The key is being able to adapt quickly and experiment with…

This webinar will tackle how retailers can use customer data, including location intelligence, to help them make better decisions.

Attendees of this interactive webinar will learn why retailers struggle under the weight of increasing amounts of data.

Join this webinar to learn how a single view of the customer gives retailers the ability to connect customer identities.

It’s time you heard the truth about your e-commerce business. I know you’re passionate about your products — you spend sleepless nights obsessing about them. You’d rather sit in your warehouse instead of socializing with other humans. Turns out you’re not alone. In fact, soon after opening up shop, most online sellers find themselves in…