Systems Integration

4 Reasons Budding Online Businesses Should Start Multichannel Selling
March 22, 2022 at 6:08 pm

You deal with plenty of challenges as an e-commerce business owner. However, there’s likely one big challenge that tops your list: generating sales. You want to get your products into the hands of as many happy customers as you can. Yet, with more than 350 million total products on Amazon.com and anywhere between 12 million…

The 'Reliable' Solution: How Data Integration and Automation Fuel Competitive Advantage
March 17, 2022 at 10:23 am

Before the world shut down in early 2020, it was clear that Reliable Parts needed to transform its business to meet new customer demands across new markets. We're an appliance parts distributor that has grown through the acquisition of dozens of mom-and-pop stores across the U.S. and Canada. Due to these acquisitions, our IT systems…

What to Know for Creating a Truly Connected Retail Experience
March 9, 2022 at 4:22 pm

In 2022, gaining customer confidence and business will require proactivity and transparency from retailers. Proving sustainability efforts (as well as environmental, social and governance credentials), finding ways to solve supply chain issues, and communicating brand loyalty will top every retailer’s checklist this year. There won’t be any slowdown of competition. In fact, there will be…

Frictionless Commerce: An Evolution or Revolution?
January 24, 2022 at 4:05 pm

As frictionless commerce continues to grow in popularity, retailers are identifying how to integrate the innovative technology into their overall business strategy. To do so, they must determine whether to evolve existing solutions or revolutionize existing processes to keep up with competition. While there are benefits to both approaches, there are three key considerations retailers…

Meet Retail Customers’ Expectations for Excellence With a Single Voice and a Single Point of Control
December 21, 2021 at 12:51 pm

New research from The Harris Poll, in a survey commissioned by Redpoint Global, showed a pronounced gap between how marketers and consumers rate the ability of brands to deliver an “excellent” customer experience (CX). While a majority of marketers (51 percent) rated their ability as excellent, just 26 percent of consumers agreed. Consumers rated retailers behind…

Naughty or Nice? Holiday Strategies That Worked (and Failed) Last Year
November 9, 2021 at 9:47 am

The 2020 holiday shopping season challenged retailers more than any previous peak season. As safety-conscious consumers cautiously flocked to previously less utilized methods that included online shopping; buy online, pick up in-store (BOPIS); curbside pickup; home delivery; and more for their seasonal gift-giving needs, retailers had to adapt quickly and scale these capabilities to meet…

When Partners Become 'Frenemies,' the Customer Loses
October 4, 2021 at 5:48 pm

In e-commerce, many different technologies need to work together seamlessly for online merchants to deliver an exceptional customer experience. As the backbone of every online retail operation, e-commerce platforms typically rely on an ecosystem of business and technology partners to deliver the features and services that help merchants build, manage and grow their storefronts. These…

Automation Engine Helps The Flex Company Pump Up its Sales
September 28, 2021 at 5:04 pm

The Flex Company launched in 2016 with a revolutionary invention — a disposable menstrual disc — and a clear mission: to improve the lives of people who have periods. At first, the team was small and the sales model was primarily subscription-based. However, Founder and CEO Lauren Schulte Wang was ready to take on the…

Connected Inventory 2021: The Future of Retail is Already Here
January 27, 2021 at 2:28 pm

Brick-and-mortar stores were already evolving before the global pandemic accelerated the shift to e-commerce. More than ever, customers know what they need and are going directly to a store that has it, either to buy it or pick it up having ordered online. This consumer behavior makes inventory visibility more important than ever for retailers.…