Mobile Commerce

Years ago, the biggest debate in retail was “bricks vs. clicks.” It was assumed that shoppers would either buy in a physical store or online. Today, mobile devices have completely upturned that either/or paradigm. There's now fluidity in how consumers are shopping, and a variety of touchpoints they're using along their purchase journeys. Physical stores…

In this week's episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss Mother's Day retail spending, including online vs. in-store shopping, and the product categories primed to see big sales.

There are close to 5 billion smartphone users around the world. In 2017, 188.4 million consumers used their mobile devices to either shop, browse or do research. That's a goldmine waiting to be explored by retailers. With such a large number of consumers on their phones shopping, surfing, browsing, reading, interacting and sharing, why do online…

The modern shopping experience is continuously evolving. Today’s consumers can get groceries delivered to their doorsteps, discover new products through their social media feeds, and use voice assistants to make purchases. In this dynamic environment, retailers are constantly seeking scalable ways to make shopping experiences more convenient and delightful for customers. To better understand what…

As retail continues to evolve, it has become clear the old ways of thinking that pit digital vs. physical no longer apply. Today’s consumers go from browsing an item on their mobile phones, to reserving it online and then picking it up in-store, and they expect the same seamless, frictionless experience at each point in…

Mother’s Day spending is expected to total a near-record $23.1 billion this year, according to the annual survey released by the National Retail Federation (NRF) and Prosper Insights & Analytics. Eighty-six percent of Americans plan to celebrate Mother’s Day, and they will spend an average of $180 per person. “This year’s Mother’s Day forecast is one…

Today, we live in a mobile-first world. According to a report from BI Intelligence, in-store mobile payments are set to grow at a 40 percent five-year CAGR (compounded annual growth rate) to reach $150 million by the end of 2020, a number that represents 56 percent of the consumer population. And it’s estimated that by 2019, almost 200 billion transactions a year will be made via mobile phones and tablets. So what does all of this mean for brands? Those that can capitalize on this mobile-first world will win. This report from Fuel Cycle, a platform revolutionizing market research by helping businesses engage with customers through rewards, surveys and group discussions, dives into the best practices for brands to implement when it comes to going mobile, including in-store payments, media consumption, interface design and geolocation technology.

As consumer preferences shift from traditional brick-and-mortar stores to e-commerce channels across devices, retailers are adapting their omnichannel strategies to be more focused, personalized and data informed. It wasn’t that long ago that parents everywhere were racing all over town to find the best deals on back-to-school clothes from all their favorite stores. While the…

Sometimes you can measure innovation by how quickly a capability or service goes from being “cutting edge” to “low-hanging fruit.” That certainly seems to be the case among retailers for the in-store mobile experience — something made clear in DMI’s latest Mobile Maturity Model (M3) study. Not too long ago retailers might have satisfied themselves…

U.S. retail sales rebounded in March after three straight monthly declines as households boosted purchases of motor vehicles and other big-ticket items, suggesting consumer spending was heading into the second quarter with momentum. The Commerce Department said on Monday retail sales increased 0.6 percent last month after an unrevised 0.1 percent dip in February. January data…