Mobile Commerce

Mobile connectivity has come a long way since the flip phone era. The majority of consumers are now connected through a smartphone, tablet or even IoT device, creating new opportunities for retailers to engage shoppers and drive sales. RootMetrics’ new Lifestyles of Mobile Consumers survey sought to understand the different ways Americans use mobile technology, including how smartphones are shifting shopping habits. The biggest takeaways for retailers: mobile commerce continues to rise, while payments apps still have a long way to go before reaching a tipping point with shoppers.

In this episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss themes to emerge from the recent holiday shopping weekend (Thanksgiving Day through Cyber Monday), including the extension of Black Friday and Cyber Monday deals into week-long events; the growth of mobile as a transaction channel; and the rise of buy…

Based on Adobe Analytics data, a record $7.9 billion was spent online by the end of Cyber Monday, an increase of 19.3 percent year-over-year, making it the largest online shopping day in U.S. history, easily eclipsing last year’s $6.6 billion record. Mobile transactions soared with $2.2 billion of Cyber Monday sales coming from smartphones alone, representing the highest ever…

Attendees will leave this webinar with a better understanding of how global e-commerce opportunity will impact future success.

Here are four key takeaways to keep in mind as we head into the busiest shopping season of the year.

Holiday spending forecasts are predicting a robust season for retailers. Spending is projected to increase online and in-store and across all major categories. The booming economy is helping with the healthy growth, and there are other factors that are pointing to big gains for retailers this holiday season. According to NetElixir's holiday forecast, e-commerce sales will…

In episode 171 of Total Retail Talks, recorded at this year's Shop.org conference in Las Vegas, Matt Corey, chief marketing officer at PGA TOUR Superstore, discusses how the golf retailer's move to a new e-commerce platform has helped it create better customer experiences across all of its channels — stores, web, mobile — leading to…

Target shoppers will be able to avoid long checkout lines this holiday season thanks to a new mobile checkout service. The retailer's store associates will be equipped with mobile devices that can complete shoppers’ checkout processes from anywhere in its stores. The new service, which Target is calling "Skip-the-Line," was launched this week at all company…

Life's biggest mistake: following tradition vs.  intuition. When it comes to statistics, everyone has them, but when it comes to mobile shopping, intuition tells us there's a gargantuan gap. Salesforce's latest September report indicates 68 percent of all e-commerce visits come from mobile phones. However, based on past mobile purchase statistics, retail digital marketers believe that…

This interactive webinar will address the e-commerce trends that figure to have the biggest impact on retailers’ businesses in 2019.