The Shifting Retail Landscape
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Dan Pickett
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Challenges to Innovation
It must be noted that staying competitive in a quickly evolving industry is not an easy feat by any means. Today, the biggest challenge to retail remains implementing new technologies and innovative tactics while keeping up with the industry's lightning-fast speed of innovation and creativity. While retailers are right to constantly take advantage of new opportunities in order to deliver great customer service and foster loyalty, it's not physically possible for them to stay on top of every single new application and opportunity available.
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Dan Pickett
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