The Shifting Retail Landscape
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Dan Pickett
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It's no surprise that the retail industry is currently going through a period of rapid transformation. PricewaterhouseCoopers' Retailing 2015: New Frontiers, identifies shifting demographics, household downsizing, consumers who are more educated than ever before and new channel formats as some of the biggest factors in this shift — and ones that retailers must keep in mind in order to maintain focus on customer service to remain successful and profitable.
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