Harry & David Gets Hungrier

• August 2008: Acquired Cushman’s, a grower and cataloger of citrus fruit.

Uprooting a Fixture
The decision to divest itself of Jackson & Perkins proved difficult for Harry & David. The brand had been a fixture in the Harry & David family since its acquisition in 1966. Jackson & Perkins played a major role in counterbalancing the seasonality of the Harry & David business, where the Christmas holiday season accounts for about 80 percent of sales. February, March and April, typically slower months for Harry & David, were strong for Jackson & Perkins.