Historical Perspective: Cataloging’s Early Years
A former graphic artist at Sears recalls what life was like.
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Raised Voices Behind Closed Doors
Sometimes, Kemper would hold back certain spreads. His large desk would have about 50 fat No. 1 pencils on it along with several layout pads. Using both hands, one on each of the two pages of a spread, he’d beautifully outline the basic product-and-type arrangement, while sales managers and copywriters would sit and stare in awe.
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- Companies:
- Sears, Roebuck & Co.
Robert F. Bobowski
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