Test Private Customer Sales

So, when was the last time you made your customers feel special (and boosted sales) with a personalized, relevant and private offer? If you’d like to share your experience, please e-mail me at tjukes@b2bdmi.com or click on the “Post a Comment” mechanism below.

Terence Jukes is president of B2B Direct Marketing Intelligence Inc., a strategic consultancy based in Fort Lauderdale, Fla., that services clients in the U.S., Canada, France, the U.K. and Germany. You can reach him at www.b2bdmi.com or (954) 566-4451.