Jeanne Jennings

How can you finally stop shopping cart abandonment and make sure customers or prospects check out? Our speakers discuss the best tactics to use to make sure your carts are not abandoned, how to use mobile marketing to decrease cart abandonment rates, and how to turn an abandoned shopping cart into a sales opportunity.

Join us for this fast-paced session covering advanced strategies you can use to optimize your email marketing performance. We cover: leveraging open and click reach to improve results; identifying opportunities for improvement and testing to boost ROI; quantifying the "nudge" effect for a more accurate attribution model; and more!

Join eMarketing + Commerce on Feb. 12 in New York City for the first installment of the All About eMail Live! Breakfast series, featuring email experts Jeanne Jennings, Gretchen Scheiman and Greg Grdodian offering their insights on how your email program can generate more revenue in 2014. You’ll walk away from this event with the information you need to immediately become a better email marketer. Lock in the early bird rate of $69 by using the code “THEWORM” when registering (the early bird rate expires Jan. 31)