Nov

Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

Notice anything different about the Editor's Note in this issue? Perhaps you see a "Layar" logo and some text in the upper left-hand corner of this page, above my head? No, we're not rebranding. What Retail Online Integration is doing is providing you with our first-ever augmented reality (AR) issue. As such, throughout this issue there are interactive elements and links that can make this print magazine as alive as any website.

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