Best Practices

Petr Marek Visit Author's Page

Petr Marek is the founder and CEO of Invoice Home, an invoice generating platform designed for small businesses, freelancers and entrepreneurs. Invoice Home currently has more than 9 million users worldwide.

Stephanie Musseau Visit Author's Page

Stephanie Musseau is a project manager with Appriss Retail. She is formerly a senior loss prevention manager with Southeastern Grocers and has experience implementing strategies to train associates against shrink.

Austin ComerVisit Author's Page

Austin Comer is general manager of small business commerce at BigCommerce, a leading provider of open, composable commerce solutions for B2C and B2B brands and retailers.

Brian KlaisVisit Author's Page

Brian Klais, Founder and CEO, URLgenius
Brian Klais is a distinguished entrepreneur, creator economy evangelist, and award-winning mobile strategist renowned for founding URLgenius, the premier, patent-protected global app-linking platform that empowers marketers and creators of all sizes to create fluid app-to-app linking experiences to enhance engagement, conversions, and affiliate commissions. Favored by leading content creators, agencies, and brands worldwide, URLgenius reduces friction for the end user when linking to apps and websites from social media and digital and traditional advertising.

Prior to URLgenius, Klais helped pioneer SaaS SEO technology for retail and media brands, making it easier for millions of consumers to find relevant products via search engines. He launched the first retail platform for mobile SEO as the GM at Covario (now iProspect and RioSEO). Before, Brian Klais was a Senior Partner at SEO agency Netconcepts, where he led the firm's award-winning SaaS SEO platform to acquisition by Covario.

Brian Klais’ visionary leadership and innovation across the mobile marketing space have cemented his reputation as an award-winning strategist. Follow all of his insightful thought leadership across the digital marketing landscape on LinkedIn for a glimpse into the future of mobile marketing and beyond.

Quentin MontaltoVisit Author's Page

Quentin Montalto is chief operating officer of ShipperHQ, a shipping and checkout experience platform powering thousands of retailers in over 150 countries.

Madison FisherVisit Author's Page

Madison Fisher is a manager, strategic services, with The Lacek Group. For more than 30 years, The Lacek Group has been innovating the art and algorithms of brand devotion. We help world-class brands identify their highest-potential customers, engage them across channels throughout their lifecycles, personalize each relationship for optimal long-term results, and measure the true effectiveness of those efforts. The Lacek Group is an Ogilvy One company.

Johannes PanzerVisit Author's Page

Johannes Panzer is Head of Industry Solutions, Ecommerce at Descartes, the global leader in providing on-demand, software-as-a-service solutions focused on improving the productivity, performance and security of logistics-intensive businesses.

Brad JashinskyVisit Author's Page

Brad Jashinsky is a Director Analyst in the Gartner Marketing Practice, specializing in the retail and hospitality industries. Learn more about how brands can build customer loyalty at the Gartner Marketing Symposium/Xpo™ 2023, taking place May 22-24 in Denver, CO.

Caitlin BarrettVisit Author's Page

Caitlin Barrett is a content marketing manager at Webex at Cisco, the leading enterprise solution for video conferencing, webinars, and screen sharing.

Joy TaylorVisit Author's Page

Joy Taylor is the managing director of consulting at alliant. Specializing in succession planning, change management, and program transformations, she’s consulted for enterprises including Merck, Johnson & Johnson, W.L. Gore, Fidelity Investments and more.