Apple Computer

In the News: Apple Pay Coming to the Web
June 14, 2016 at 12:23 pm

Learn more about why Apple Pay becoming available on the web is a potential game changer for online retailers; what Staples is doing to compete in today's instant gratification economy; and an unintended consequence for retailers’ generous return policies — lower pay for store associates.

Apple Class-Action Lawsuit is Dismissed
November 11, 2015 at 10:46 am

A federal judge has dismissed a class-action lawsuit initiated by Apple retail workers over bag-search practices at the company’s California stores. The ruling on Saturday by Judge William Alsup of Federal District Court in San Francisco came in a case in which employees sued to be reimbursed for the time taken by Apple to search their…

What Apple Store's Biggest Fan Taught Us About Customer Experience
October 19, 2015 at 11:07 am

Why did Gary Allen log thousands of miles to attend 140 Apple Store openings around the world and blog about them … without getting paid for it? That question prompted me to reach out to Allen when I began the research for my book on the Apple Store model, The Apple Experience. I was saddened to…

Apple Opens Stock Grants to Retail Employees
October 16, 2015 at 10:53 am

From now on, all Apple employees, from its top engineers to its retail and AppleCare workers, will be eligible for a stock grant program that was previously only available to Apple’s corporate employees. Apple CEO Tim Cook announced the new program in a companywide email this week, WIRED has learned. Cook explained that while Apple…

Apple's Ad-Blocking Move Causes Big Problems for Retailers
September 24, 2015 at 10:59 am

When Apple  last week released a new operating system that permits ad-blocking extensions, all sorts of media publishers protested. But a much larger outcry may soon come from retailers and those who use their iPhones to make online purchases. A Fortune investigation shows that an iPhone enabled with Crystal — the top paid iOS app right…

Burberry Creates a Channel for Apple Music
September 15, 2015 at 6:52 pm

Apple Music is getting a little bit of luxury. Burberry, the high-end fashion retailer, said on Monday that it was starting a channel on Apple Music, the streaming music service. The channel will feature performances, songs and films that have come out of Burberry’s work with British artists. The deal is the first collaboration between the two…

Best Buy to Expand Sales of Apple Watch to All Stores
August 26, 2015 at 12:04 pm

The Apple Watch appears to be a hit at Best Buy. To capitalize on that demand, the electronics retailer plans to carry the smartwatch in all its stores by the end of next month. Best Buy will sell the Apple Watch in 900 stores starting September 4, CEO Hubert Joly said during the company's earnings call…

Apple Drops Appointment Requirement for Apple Watch
August 18, 2015 at 2:53 pm

Just over four months since the Apple Watch began its Apple Retail Store debut for try-ons, Apple has started to tweak the process this week, according to Apple Retail employees. Until this week, a customer who walked into an Apple Store seeking to try on Apple Watch was required to make an appointment and provide…

Best Buy to Sell Apple Watch
July 27, 2015 at 3:53 pm

Apple is preparing to expand the sales effort behind the Apple Watch after it was announced that Best Buy will begin selling it in its U.S. stores beginning on Aug. 7, making it the first independent retailer to stock the wearable device.

Apple Busted for Price Fixing, Fined $450M
July 1, 2015 at 2:30 pm

A federal appeal court Tuesday upheld a ruling charging Apple of illegally conspiring to inflate e-book prices to consumers, despite a vigorous legal battle from the company. The appeal is a win for the Justice Department which accused the gadget maker in 2012 of orchestrating an abusive e-book pricing policy with book publishers. Many of…