User Experience

Sur La Table Invests in Improving the Customer Experience
July 31, 2017 at 1:51 pm

In episode 103 of Total Retail Talks, recorded at the Total Retail Talks Live! event in Seattle, Natalie Brown, director, experiential marketing, Sur La Table, talks about the kitchenware retailer's goal of being more than just a place where consumers can get products for their kitchens. Sur La Table seeks to be a source of…

Rate, Review and Wrap it Up: How UGC Should Factor Into Your Holiday Planning
July 21, 2017 at 9:22 am

Temps are rising. Beverages are chilling. The beach is calling. It must be time to start your holiday planning! Whether the idea of holiday planning makes you feel festive or freaked out, you can’t ignore the flurry of potential revenue waiting to be unwrapped during the final months of the year. You may think you…

State of Online Retail CX and How Businesses Can Thrive During Retail Crisis
July 5, 2017 at 9:16 am

Mobile commerce continues to grow as consumers abandon traditional brick-and-mortar stores in favor of online shopping. The current retail crisis has created a real demand for speed, convenience and optimization in e-commerce, and in response, retailers are increasingly leveraging technology capabilities creating new ways to engage with consumers and boost satisfaction levels. A new study…

The UX of Luxury
June 28, 2017 at 4:04 pm

Mobile commerce continues to grow as consumers abandon traditional brick-and-mortar stores in favor of online shopping. The current retail crisis has created a real demand for speed, convenience and optimization in e-commerce, and in response, retailers are increasingly leveraging technology capabilities creating new ways to engage with consumers and boost satisfaction levels. A new study […]

Consumer Research Reveals New Customer Care and Brand Loyalty Insights
June 21, 2017 at 11:32 am

Retail is all about the customer, from acquisition and satisfaction to retention. Therefore, retailers need a deeper understanding of the customers they’re selling to. In a world of expanding choices and changing lifestyles, current, complete, reliable customer data is a must. Join this webinar to learn how a single view of the customer, achieved through […]

2 Main Types of Personalization: Which is Right for Your Brand?
June 6, 2017 at 8:36 am

As they look to better connect with and serve their customers, today’s retail marketers find that personalization is a strategic imperative. According to Infosys, 59 percent of customers say that personalization influences their shopping decisions, and Forrester found that 77 percent of consumers have chosen, recommended or paid more for a brand that provides a…