Technology

Neiman Marcus to Equip Associates With Smartphones
May 31, 2012

Neiman Marcus is equipping all of its 4,000 associates at its full-line stores with smartphones in an effort to better serve customers, company executives said on the retailer’s recent conference call with analysts. Neiman’s executives also said the company plans to remodel it stores on Michigan Avenue in Chicago and in Bal Harbour Shops, Bal Harbour, Fla.

Toys"R"Us Adds QR Codes In-Store
May 29, 2012

Toys"R"Us has added QR codes in-store to promote more than 20 of its larger outdoor play products and to give consumers information on items that are too large to stock in stores. This past holiday season, the toy retailer first experimented with QR codes in its The Great Big Toys"R"Us Book holiday catalog. Last year, Toys"R"Us also featured a virtual store that let consumers scan QR codes featured on billboards across the country to virtually shop the retailer's "Hot Toy List." 

Nordstrom to Spend $140M on IT This Year
May 25, 2012

Nordstrom will spend $140 million, or 30 percent of its total capital expenditure budget, on information technology infrastructure improvements. As Forbes reported, the IT expenditures will be used to intensify Nordstrom's internet presence, such as its new Salt Lake City store that has 150 mobile point-of-sale-devices, which makes shopping faster.

NetSuite Launches Commerce as a Service
May 16, 2012

NetSuite, a provider of cloud-based business management software suites, introduced its "Commerce as a Service" (CaaS) platform during the SuiteWorld 2012 conference in San Francisco on Tuesday.

E-Tailer Visualitee Launches First Site Dedicated to Augmented Reality Merchandise
May 10, 2012

Visualitee has launched the first website dedicated solely to selling augmented reality (AR)-enabled apparel and merchandise. The new e-commerce site, Visualitee.com, is headed by a seasoned group of augmented reality professionals and will offer the most comprehensive collection of AR-enabled merchandise. In addition to carrying a wide variety of AR merchandise, the site will also facilitate independent artists and labels to venture into the quickly growing AR segment. AR enables inanimate objects such as T-shirts to "come to life" with a simple 1-2-3 process. 

eBay to Open Tech Center in New York
May 7, 2012

eBay is opening a New York City office that will focus on advanced technical development. Chris Dixon, co-founder of Hunch, which eBay acquired in late 2011, will head the eBay Technology Center of Excellence. The New York office will feature a large public event area and dedicated space for startup and entrepreneur incubation. The office will also include a permanent installation called the PayPal Shopping Showcase that will "offer a look at the not-too-distant-future, when how we shop will have changed dramatically from our experience today."

Ditto Raises $3 Million for 3-D Tech That Lets You Virtually Try On Before You Buy
April 27, 2012

Ditto has raised $3 million from August Capital and other individual investors to continue developing its 3-D technology. The e-commerce site uses 3-D to allow shoppers to virtually try on glasses before they decide to buy them. To do so, visitors must record a short video of themselves to create a 3-D image, which they call a Ditto. The image is a little spooky, but it does do a good job of deciphering whether a pair of Ray-Bans would look better on your face. The company plans to use the capital to develop its technology and add to its team.

5 High-Tech Fashion Retail Trends to Watch
April 23, 2012

One of the biggest trends in fashion these days has nothing to do with floral prints, pastels, lace, neon or outrageous nail art. While those loom large on many a shopper's spring and summer wish lists, it's technology that's sweeping across the industry faster than peplum tops and orange lipstick. Everywhere you turn, there's a new app, social shopping site or chance to share your favorite items with, well, anyone willing to pay attention to your tweets, pins, posts or status updates. Check out five high-tech fashion retail trends to watch.