Merchandising
Are your customer service representatives (CSRs) cross-selling and upselling relevant products and services to your customers? If they arenโt, youโre missing out on a great opportunity to offer a better customer experience and generate extra revenue. As more contact centers explore implementing cross-selling and upselling, theyโre finding very little information on how to do it successfully. To solve thatโฆ
Everyone in retail has lamented, at one point or another, that โitโs everyone vs. Amazon.โ Even the largest retail brands, like Target and Walmart, struggle to match the e-commerce machine of Amazon.com. Amazon itself started off (literally) in a garage, selling one thing: books. It disrupted the book sales industry with aggressive adoption of theโฆ
In episode 301 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Melanie Travis, founder and CEO of Andie, a global e-commerce women's swim and intimates retailer. Listen in as Travis discusses the brand's growth over the past four years, her career background in the consumer startup space, and her inspiration to launch Andie. She sharesโฆ
Rent the Runway said Wednesday it is expanding into resale, a major evolution for the fashion rental platform. Customers will soon be able to buy used designer clothes from the business in addition to renting them. No membership will be required, as Rent the Runway looks to broaden its reach and give shoppers more feasibleโฆ
Buy online, pick up in store (BOPIS) orders have doubled over the past year as consumers looked to avoid in-person shopping. For instance, Targetโs 2020 earnings report announced that order pickup grew more than 70 percent last year. Whatโs more, it revealed that multichannel customers spend, on average, nearly 4x more than store-only customers andโฆ
Last year has undoubtedly changed the way consumers shop and think about shopping. Shoppers worldwide clicked โpurchaseโ from the comfort and safety of their homes โ and many for the first time. Consumersโ priorities shifted, as they experienced digital fatigue and looked for a fast, convenient and easy way to shop online. More specifically, theyโฆ
Macy's has begun investing in new product categories to grow its business, CNBC reported. The department store chain is hoping these new categories, including toys, health and wellness, hair care and home decor, will attract new customers while at the same time keeping its existing customers happy. Jeff Gennette, CEO at Macy's, shared during anโฆ
In episode 296 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Harry Temkin, vice president of seller experience at eBay, a global commerce leader that connects millions of buyers and sellers around the world. Listen in as Temkin discusses his role at the company, the survey eBay recently conducted with its sellers to better understandโฆ
According to new data from IBMโs U.S. Retail Index, the e-commerce sector has been fast-tracked by five years due to the lifestyle-altering nature of the pandemic. Stay-at-home orders, store closures, and general pandemic-induced hesitancy from shoppers with regard to public places have shifted the balance towards digital shopping at the expense of the in-store experience. Inโฆ
Imagine a large catalog brand that decides to stock computer wearables like Hermรจs Apple watches that monitor the wearerโs health (in style) and sell for a few thousand dollars. Where is the best place in the catalog to display these items? In the tech section? Fitness section? Jewelry? All of the above? The answer dependsโฆ