In-Store Technology

5 Trends Driving Experiential Retail, and Their Impact on Brick-and-Mortar Strategy
July 19, 2019 at 11:48 am

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss the top trends driving experiential retail, as written in a recent article published on Total Retail by author Martin Kurpiel, senior vice president of technology solutions and IT at Valid. They focus on how experiential retail could impact businesses’ brick-and-mortar strategies going…

How is Wireless Power Impacting the Retail Industry?
July 18, 2019 at 1:31 pm

With the growing preference for online shopping, combined with customers who can instantly compare prices and reviews with their smartphones, the expectations and needs of the brick-and-mortar shopper are rapidly evolving. As a result, physical retailers have been in a race to deploy new technologies to provide a better experience in the hopes of keeping…

Network Connectivity Essential for a Successful Smart Store Revolution
July 18, 2019 at 10:01 am

Shopping carts doubling as a cashier, personalized promotions to your phone depending on where you are in the store, and ordering your weekly groceries without lifting a finger — these are just some of the exciting technological advancements that are hitting retail outlets all over the United States. With retail technology advancing rapidly, retailers are…

In-Store Kiosks Help Lamps Plus Bridge Online, Offline Shopping Experiences
July 16, 2019 at 3:05 pm

For Lamps Plus, the nation’s largest specialty lighting retailer and a leading lighting and home furnishings manufacturer, creating a seamless shopping experience for its customers across all channels is of critical importance. It's for that reason that the company has introduced computer kiosks in each of 35-plus stores. The kiosks create an “endless aisle” of products in-store,…

The Journey Towards In-Store Digital Transformation
July 11, 2019 at 9:13 am

There has been a significant shift in what consumers expect from their in-store experiences. Retailers are working harder than ever to deliver a seamless shopping journey for their customers to cater to this change and come out as a winner in a competitive landscape. Only those that transform their stores for innovation will continue to…

Digital Signage: It’s Not an All-or-Nothing Trend
July 10, 2019 at 5:49 pm

Interactive dressing rooms, holograms, haptic touch. Tech-driven retail spaces are undoubtedly the wave of the future, but smaller shops without IT departments and millions of dollars to bankroll a total digital overhaul of their stores may think they’re unable to join in. Not true. “Digital signage” is a big umbrella, and while it certainly includes…

The Top Trends Driving and Derailing Experiential Retail
July 8, 2019 at 10:20 am

“How do I keep people coming in the door when my customer’s next purchase can be done anytime, anywhere?” This is the question that’s been on nearly every brick-and-mortar retailer’s mind for years. The emergence of experiential retail has been a saving grace keeping physical stores alive — even if they look and feel different…

A ‘How To’ on the Future of Consumer Engagement Through Retail Tech
May 31, 2019 at 10:02 am

The convergence of a myriad of display, content and interactive technologies has contributed to the proliferation of digital environments, enhancing the retail shopping experience and consumer engagement. Consumer engagement is the collective interactions between a brand and its customers. These interactions are used by the brand as stepping stones towards its goals, whether an increase…

Leveraging Human Touch and Technology to Create a Differentiated Shopping Experience
April 24, 2019 at 11:15 am

The death of the physical store has been widely discussed for years, and many in the retail industry have predicted its demise. The retail industry, however, has survived disruption cycles in the past, including the “original” threat to Main Street’s brick-and-mortar stores — the catalog — followed by retail’s move to and the sprawl of…