
ChatBots

Technology is top of mind for most retailers today, no matter their size, product category or any other variables. As such, Total Retail surveyed its audience with the goal of finding out what types of retail technology retailers are interested in (as well as investing in), what retail trends and digital trends they’re tracking, and their…
Chatbots are increasingly being developed and used by innovative retail brands to do everything from recommending products, assisting with tracking purchases, providing customer service and disseminating key information. Here are the five most important chatbot development practices: 1. Deploy on messaging platforms. Chatbots can live wherever your brand has a digital presence, and the prevailing…
In an age where technology evolves as quickly as customer expectations rise, it's increasingly difficult for brands and retailers to remain competitive while adapting to new trends and demands. It’s no longer enough for brands to merely be “present” across multiple channels, no matter how many social platforms they dabble on. In order to reach…
In an age where technology evolves as quickly as customer expectations rise, it’s increasingly difficult for brands and retailers to remain competitive while adapting to new trends and demands. It’s no longer enough for brands to merely be “present” across multiple channels, no matter how many social platforms they dabble on. In order to reach […]
Customers don’t walk into stores and immediately look for a sales associate anymore. According to a recent Salisfy study, 77 percent of shoppers use their mobile devices to find information while in-store instead of asking a sales associate for help. For retailers looking to engage with, better serve and understand their customers, this is a…
It's common knowledge that brands are successful because of their beneficial connections with their customers. With new technologies constantly emerging, so are the needs of customer service. Creating a positive customer service experience creates a positive brand image. With the many platforms customers use to interact with their favorite brands, messaging is becoming the preferred…
Artificial intelligence (AI) has emerged over the past three years as a key component of digital transformation. As a result, this technology is fundamentally changing the retail industry. The ability to analyze, understand, recommend and predict based on statistics and data-driven processes promises to change how retail workers perform their jobs, how consumers buy products,…
Retailers are slowly but surely beginning to implement chatbot technology into their e-commerce sites. With new technology partners popping up — and Facebook adding chatbot tech to its Messenger app — retailers are able to offer consumers a higher quality customer experience and cut costs in the process. Both these benefits should attract brands to…
There’s no doubt about it , chatbots are changing the e-commerce landscape. They’re shaking up expectations around customer engagement with use cases spanning concierge-like customer care, the post-purchase experience, brand marketing and product discovery. While it may still be early days for this technology, the chatbot landscape is already valued at $4 billion and annual global revenue…
Artificial intelligence (AI) is powering the next wave of customer experience. Virtual buying assistants, chatbots and voice-activated apps all are changing the way customers interact with brands. The future of e-commerce will look entirely different, and brands are taking steps now — big or small — to make this vision a reality. This is the…