5 Ways Online Shoppers Mentally Grade Websites

Recent Forrester studies report that online shopping will account for 53 percent of retail sales in 2014. That's a lot of new eyes looking at your website! With traffic increasing to your e-commerce site, it's a great time to review what shoppers are looking for. A well-designed site can create a positive experience, resulting in more sales and repeat visits. Here are our my tips for giving consumers what they want: