Today on Total Retail

Walmart Rolls Out New Apparel Brands for Women, Kids and Plus Sizes
February 19, 2018 at 12:53 pm

Walmart is introducing new low-cost apparel brands for women, kids and plus-size customers — and phasing out older brands — in an effort to lure shoppers away from Amazon.com, which is steadily increasing its apparel sales, according to a Bloomberg report. The store brands include Time and Tru in ladieswear, which will replace the jettisoned DanskinNow label,…

Retail Resolutions for 2018
February 19, 2018 at 12:40 pm

Driven by continuous changes in technology and consumer behavior, retail’s survival is dependent on the industry’s ability to adapt to the customer journey and accommodate the blurred lines of shopping. However, with Amazon.com disrupting the industry, store closures being announced regularly, and the phrase "retail apocalypse" continuing to permeate the headlines, it's unlikely consumers will…

How Personalization Brings to Life Exclusive E-Commerce Services
February 19, 2018 at 12:19 pm

Have you ever asked such questions as how to improve personalized customer services, how to customize your e-commerce platform, how to engage more clients within a cost-efficient marketing strategy? The e-commerce industry is highly competitive since the target audience daily, if not hourly, receives multiple offers for business and has plentiful options of services and…

What L.L.Bean's New Return Policy Means for the Brand
February 16, 2018 at 10:24 am

In this episode of Retail Right Now, Total Retail's Joe Keenan and Caitlin Sullivan discuss L.L.Bean's decision to change its famously generous return policy, the implications it may have on the brand, and what it means for its competitors.

J.C. Penney Announces it Will Close 8 Stores in 2018
February 16, 2018 at 11:14 am

J.C. Penney is anticipating closing eight of its department stores across the U.S. this year, a spokesman told CNBC. The move is part of the company's ongoing plan to right-size its store fleet as more sales move online. J.C. Penney operates roughly 875 department stores today. That's after the retailer shuttered nearly 140 stores throughout 2017.…

Navigating Retail’s New Reality: Mobile Experience Matters
February 16, 2018 at 9:35 am

Since the beginning of brick-and-mortar retail, stores have strived to get their products into shoppers’ hands so they could get an in-person look and feel for their offerings. But now, if you walk into any retail location, odds are consumers’ hands are already full — with their mobile phones. Mobility is completely transforming the state…

‘Mystery Shopping’ Won’t Work if You Can’t Look at the Big Picture
February 16, 2018 at 9:15 am

Some brands are learning the hard way that no matter how much they invest in a better customer experience (CX), a single mishap can have disastrous consequences. With customers more empowered than ever to share their feelings on social media, one negative experience can spark the outrage of thousands online. Just ask any of the…

Building Digitally Native Vertical Brands by Redefining Value
February 16, 2018 at 10:11 am

Back in the 1970s, opening holiday gifts was an emotional minefield. Would this toy work? Chances were high that at least some would be duds. Back then, lots of cheap toys (and other goods) came from faraway lands still figuring out how to consistently make good things cheaply and in large numbers. As one of…

Home Improvement Chains Kick Off Spring Hiring Push
February 16, 2018 at 10:52 am

Home Depot and Lowe's are getting ready to hire about 133,000 workers between them as they prepare for the busy spring and summer seasons. Lowe's said Wednesday that it's looking to hire 53,000 seasonal workers and has announced plans for its first national hiring day on Feb. 21. The hiring goal is up from the 45,000…

J.Crew, WeWork Enter Partnership
February 15, 2018 at 3:38 pm

WeWork Companies is launching a partnership with J.Crew to host a panel discussion series at select WeWork locations in New York City, San Francisco, Atlanta and Philadelphia. As part of the partnership, these venues will also sell merchandise from J.Crew’s spring collection at pop-up shops that offer discounts to WeWork members. The events aim to bring together professionals…