Today on Total Retail

Home Depot to Double Investment on Stores, E-Commerce
December 8, 2017 at 10:45 am

Home Depot is working to stay ahead of the retail curve. At its investor meeting on Wednesday, the home supplies company said it would roughly double its investment in the next three fiscal years to nearly $11.1 billion to expand its store and e-commerce businesses. Fortune reports the new budget will help cover items like…

What Consumers Expect of Retailers This Holiday Season
December 7, 2017 at 7:14 pm

The holiday season is upon us, and we're seeing many retailers turn to next-gen technologies in an effort to convert more shoppers. For instance, Swarovski and Mastercard have partnered to offer a virtual reality shopping app, while Wal-Mart and Amazon.com have plans to deliver goods inside people’s homes even when no one is there. But…

Why Retention Rate is Your Most Important Metric
December 7, 2017 at 6:53 pm

Having a short adventure may seem fun at the beginning, but building a long-term relationship is far more rewarding.  Lighters can’t warm you for good. If you're short-sighted and don’t maintain the fire burning, you’ll end up freezing. In the game of retail, it’s exactly like romance. You start building relationships with people looking to…

4 Fraud Prevention Tips for the Holiday Season
December 7, 2017 at 6:02 pm

The holiday shopping season is always a big gift to fraudsters, meanwhile retailers rarely get what's on their list — i.e. more revenue, fewer chargebacks and stronger customer relationships. Unfortunately, the holiday season fraud problem is growing year-over-year. There was a huge spike in e-commerce fraud between 2015 and last year — 33 percent, according…

How Technology is Evolving Call-Center Agents’ Jobs
December 7, 2017 at 5:24 pm

The holiday shopping season is upon us, and its year-over-year transformation cannot be overstated. Twenty years ago, the ramp up to Black Friday looked vastly different than it does today — Cyber Monday didn’t even exist! — and that's entirely due to the ever-evolving technologies that are shaping our digital landscape and market demands. For…

Wal-Mart Changes its Name to Reflect Focus on Digital
December 7, 2017 at 12:52 pm

Wal-Mart Stores Inc. is taking the "Stores" out of its name. MarketWatch reports the big-box retailer will shorten its legal name to Walmart Inc. The move highlights Wal-Mart's message that it is more than just large storefronts, while also showing a commitment to its digital business. “While our legal name is used in a limited…

Whole Foods Struggles to Shake ‘Whole Paycheck’ Nickname
December 7, 2017 at 1:05 pm

It has been six months since Amazon.com announced its plan to acquire Whole Foods Market, and along with it promised pricing rollbacks at the grocery chain. However, to date those price cuts have seemed few and far between. When NBC News took a deeper dive into the situation, it found 269 items with lower price…

Using Analytics to Reimagine the ‘5 P's’ in Retail
December 7, 2017 at 12:33 pm

The use of data analytics across customer touchpoints and retail channels provides an opportunity for data scientists to revisit the “five P's” of marketing — place, people, product, price and promotion — and deliver a seamless shopping experience. New generation data analytics enable retailers to calibrate an optimal mix of the five P's and transform…

Digital Transformation is Key to Many Retailers Survival
December 7, 2017 at 11:20 am

It’s the 21st Century and we've entered a digital era where businesses across every sector are reaping the rewards that connectivity and digital transformation brings them. Operating faster than ever before, industries are harnessing next-generation technologies like the Internet of Things, artificial intelligence and the cloud to accelerate the delivery of digital services to customers.…

JOANN's #GivingTuesday Campaign Benefits St. Jude Children's Hospital
December 7, 2017 at 1:58 pm

Most retailers consider Black Friday weekend to be one of the largest events of the holiday season. In the mix of all the deals for early-bird sales and cyber week extravaganzas, sometimes Giving Tuesday (along with the holiday spirit) gets lost in the shopping frenzy. However, 2017 proved to be the year Giving Tuesday went…