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3 Email Engagement Metrics Worth Tracking

Some brands simply hang onto email subscribers better than others. They develop stronger relationships, more organic list growth, spend less on acquisition, and their customers’ lifetime values are higher — often dramatically so — than their competitors’. Among the differences between these leaders and the brands they outperform is systematic early intervention to anticipate and…

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Email Marketing 2015

Welcome to Email Marketing 2015. This year’s report offers a treasure trove of data and insights…