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Think Skinny, Not Just Big Data

For many retailers, developing a marketing database can be a daunting task. Your vision is a single source of data that's accessible to manage, analyze and report customer interactions. The reality is that developing this asset can be time consuming and expensive. Furthermore, once in place, there's no guarantee that the database will be used…

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Email Marketing 2015

Welcome to Email Marketing 2015. This year’s report offers a treasure trove of data and insights…