In a session at IBM's Smarter Commerce Global Summit in Nashville yesterday, Michael Lahue, e-commerce project manager, and Lisa Langan, e-commerce marketing analyst, both of Carter's, discussed how the cross-channel retailer of baby and children's apparel is leveraging personalization solutions to drive sales across its organization.
Lisa Langan
Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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