Lauren Croke, director of web and e-commerce at luxury fashion brand Eileen Fisher, pointed to her company's collaborative atmosphere as the driver of its omnichannel success during a panel at Luxury Interactive yesterday in New York City.
Eileen Fisher
Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.
NEW YORK — Eileen Fisher is showing its experimental side. The sportswear firm, which has 60 freestanding stores worldwide and expects to generate revenues of more than $400 million this year, has...
Von Maur has begun construction on an expansion of its e-commerce fulfillment center to support continued growth in its web business. Projected for completion in October 2012, the expansion will add an additional 73,000 square feet to the company's current 46,000-square-foot center and create more than 50 new jobs in Davenport, Iowa over the next three years. The expansion reflects the Von Maur's successful online business, which has seen triple-digit percentage sales increases every year since 2008.
VibrantNation.com is the leading online community for baby boomer women, a site where they connect on issues unique to their stage of life. After more than two years of asking them to explain what that lifestage means, I can report one nearly uniform emotion they all share: they hate shopping in retail stores.
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