Duann Scott

Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

I have a confession: I think I'm a believer in 3-D printing as a viable option for retailers. It wasn't until this past June, when I attended a session on the intersection of fashion and technology at CEWeek in New York City, that I became a convert. Prior to sitting in on that session at CEWeek, I knew little about 3-D printing — and what I thought I knew now seems out of touch with reality. 

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