In a session yesterday at the Affiliate Summit East in Philadelphia, three affiliate marketing managers shared their insights on how online marketers can optimize their day-to-day affiliate marketing efforts. Karen McMahon, affiliate marketing strategist known as the Affiliate Whisperer; Amy Ely, e-commerce acquisition manager at Under Armour; and Kim Salvino, director of publisher development at Chateau 20, a provider of performance marketing solutions, led the session. Here are their 10 tips:
Amy Ely
Joe Keenan is the editor-in-chief of Total Retail. Joe has nearly 20 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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