Palm Beach

Palm Beach is just an aisle away. Retail giant Target announced Tuesday its latest designer partnership, with Lilly Pulitzer — sorority-girl favorite and the queen of bold American resortwear. The 250-piece collection, which launches April 19, will feature apparel, accessories and shoes for women and girls, as well as home decor in 15 exclusive prints.

Christian Louboutin, known best for his heels with the iconic red bottoms, is helping Neiman Marcus celebrate its 20th anniversarty with the launch of "Sole Seekers," a social media challenge that asks users to upload Louboutin images into a growing online pictorial spread. The challenge, which will feature entries from Instagram and Twitter, will also be hosted on the Neiman Marcus Facebook page and NMdaily, The Neiman Marcus Blog, according to a company press release. "Sole Seekers" runs Feb. 10 through March 10 when one winner will be selected to receive a pair of Christian Louboutin shoes. Participants submit

Tourneau, a purveyor of fine watches, has been the go-to source for purchasing a new watch, repairs, and even trading-up. James Seuss, CEO of Tourneau, was asked about the new store design that the company will be rolling out across the U.S. The next locations to get the retail makeover are Long Island, Los Angeles, and Palm Beach.

With unemployment high and consumer confidence low, retailers are getting more creative to lure wary consumers. Grabbing shoppers from rivals is no easy task, but merchants are making a stab at innovative ways, beyond price cuts and low overhead, to lure consumers. Merchants have little choice now but to boost sales to keep profits up.

Lilly Pulitzer and Digby CEOs to host live launch of the retailer's new mobile commerce initiative today in Austin Lilly Pulitzer® today announced the launch of its first-ever mobile website, compatible with all web-enabled mobile phones and optimized for the iPhone and Android devices. A live launch meet-and-greet will be held at 3:00 pm CDT this afternoon (Thursday, July 8, 2010) at the Lilly Pulitzer® store in Austin, Texas at The Domain. Lilly Pulitzer® CEO, Scott Beaumont, and Digby CEO, Dave Sikora, will both be in attendance to introduce Lilly Pulitzer customers to the new mobile website. The project is

Different kinds of catalogers should have different customer service policies, according to Timothy Holody, COO of Seta Corp., which markets through the Palm Beach Jewelry catalog and ships 1.5 million to 2 million units of jewelry a year to customers. “But whatever your policies are, they have to be set up in such a way that you can measure their effectiveness, and their impact on your bottom line.” Holody’s presentation at the recent National Conference on Operations & Fulfillment in Schaumburg, Ill., was a case study, “A Real World Look at Customer Service Policies,” which focused on how Palm Beach Jewelry handles various customers