1-800-Flowers.com

1-800-FLOWERS.com CEO Chris McCann on Building Customer Relationships
June 7, 2020 at 8:47 am

In episode 250 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Chris McCann, CEO of 1-800-FLOWERS.com, a leading provider of gifts, and Boaz Gaon, CEO and founder of Wisdo, an emotional wellness self-care platform. McCann and Gaon discuss a recent partnership between the two brands as well as the launch of Connection Communities, a peer-to-peer support portal that guides…

1-800-Flowers.com Acquires PersonalizationMall.com for $252M
February 19, 2020 at 2:53 pm

1-800-Flowers.com announced it is acquiring PersonalizationMall.com for $252 million, according to a press release sent to Total Retail on Tuesday morning. PersonalizationMall.com is an online retailer of personalized products that offers thousands of SKUs available with a broad range of innovative personalization options. 1-800-Flowers.com is purchasing the company from Bed Bath & Beyond, which has wholly owned…

Why 1-800-Flowers.com is Growing its Plant Shop
August 26, 2019 at 12:05 pm

Plants are having a moment of growth as a category as younger consumers discover their favorite succulents and houseplants to liven up their homes and their social media profiles. Floral and gourmet foods gift retailer 1-800-Flowers.com noticed this trend and decided to expand its Plant Shop, introducing some of the most sought-after greenery for home décor…

The Best of the Best
May 10, 2016 at 1:57 pm

Q: What do Dollar Tree, Wayfair and 1-800-Flowers.com have in common? A: Well, for one, they’re all publicly traded retail companies. But also, they were the top three fastest-growing retailers in the United States between the 2014 to 2015 fiscal years, according to our annual list of the 100 fastest-growing retail companies. To compile this…

1-800-Flowers.com Revamps Loyalty Program to Maximize LCV
December 1, 2013

In a move to improve its ability to deliver a more dynamic and engaging loyalty experience with its brand across all customer touchpoints, 1-800-Flowers.com launched a new loyalty marketing platform in September. The floral and gifts omnichannel retailer is using 500friends’ LoyaltyPlus platform to power its Fresh Rewards customer loyalty program.

Panel of Retailers Talk Attribution at eTail
August 16, 2013

For brands selling and marketing to consumers in multiple channels simultaneously, attributing orders to the marketing channel responsible for generating a purchase is a problem that's been vexing retailers for years. In a session at this week's eTail East conference in Philadelphia, a panel of retailers (and one vendor) discussed how their companies handle the troublesome task of order attribution.

The Most Wonderful Time of the Year
July 1, 2013

For many retailers, Christmas begins in July with preparations for major site traffic events like Cyber Monday. Will your company's site be ready? The time to find out is now, not when your web servers are overloaded, incoming orders have stopped, and frustrated visitors are abandoning their filled shopping carts and rushing to a competitor's site to buy their gifts.

Did Retailers Show Mom Love With Online User Experience?
June 17, 2013

As the percentage of consumers buying online continues to steadily increase each year, I'd expect the emphasis put on website performance by retailers would also increase. Let's see how our highlighted retailers — 1-800-Flowers.com, Williams-Sonoma and J.C. Penney — performed for Mother's Day shoppers.

U.S. Postal Service Inks Deal With 1-800-FLOWERS.COM for Same-Day Delivery
December 21, 2012

The U.S. Postal Service has announced a strategic alliance for Metro Post with 1-800-FLOWERS.COM. Metro Post is a same-day delivery service trial that launched yesterday in San Francisco, just in time for last-minute gift ideas during the holidays. Metro Post will be available for purchases involving four of 1-800-FLOWERS.COM's gourmet gift brands, including popcorn and specialty treats from The Popcorn Factory; cookies and baked gifts from Cheryl's; premium chocolates and confections from Fannie May fine chocolates; and gift baskets and towers from 1-800-Baskets.com.

1-800-FLOWERS.COM Announces Equity Investment in Flores Online
June 4, 2012

1-800-FLOWERS.COM announced today that it's made an equity investment in Flores Online, one of Brazil's leading floral and gift retailers. 1-800-FLOWERS.COM has teamed with San Paolo, Brazil-based BR Opportunities, which has also taken an equity stake in Flores Online.