Today on Total Retail

The Power of Shipping in the Age of Personalization
September 7, 2023 at 12:53 pm

In a world where customer experience (CX) is paramount, harnessing the power of personalized shipping can be a game-changer for retailers seeking to create lasting customer relationships. Todayโ€™s online shoppers consider the shipping experience to be a key component of their CX, with 90 percent of respondents stating that it accounts for at least halfโ€ฆ

Navigating the Future: How Composable Architectures Are Powering the Next Generation of Retail
September 7, 2023 at 2:45 pm

In today's rapidly evolving retail landscape, adaptability is key. Retailers must stay ahead of changing market dynamics and shifting consumer behaviors to remain competitive. To achieve this, they require robust and flexible retail systems that can seamlessly adapt and scale. This is where composable architectures come into play, offering a transformative solution that empowers theโ€ฆ

How the E-Commerce Industry Can Fill the Void Left By the Traditional Shopping Mall Experience
September 7, 2023 at 3:03 pm

Local malls in the U.S. are facing challenges as foot traffic and popularity decline. It appears that changing consumer behaviors and the growth of online shopping are factors. While the situation is unfortunate, the e-commerce industry has the responsibility and opportunity to fill the void left by the traditional shopping mall experience. Itโ€™s not an ending,โ€ฆ

Where Will Your Retail Business Be 3 Years From Now?
September 7, 2023 at 3:53 pm

Todayโ€™s consumers are more demanding, less loyal and more distracted than ever before. Retailers face new, complex challenges as they attempt to connect to new customers, provide a more seamless shopping experience, and improve their overall profitability. Consider the following: 82 percent of global consumers regularly use multiple digital touchpoints during their buying journey; andโ€ฆ

Reese Witherspoon Sells Majority Stake in Draper James
September 6, 2023 at 8:42 pm

Private equity group Consortium Brand Partners announced Wednesday that it has acquired actress Reese Witherspoonโ€™s fashion and lifestyle brand, Draper James, through a majority stake. According to the deal, Consortium Brand Partners acquired a 70 percent stake in the company for an undisclosed amount while Witherspoon remains a partner and board member in the business.โ€ฆ

Tapping Into Gen Z's 'Gig Economy' Labor Pool
September 6, 2023 at 8:15 pm

As the overall quit rate continues to rise and the labor market further tightens, retailers across the country find it extremely difficult to hire enough well-trained workers to deliver a good customer experience. But while many generations are shrinking in the workforce, Gen Z is a rapidly growing generation eager to work and ready toโ€ฆ

A Customer-Centric Approach to Curbing Cart Abandonment
September 6, 2023 at 7:53 pm

Annual online retail sales now number in the trillions of dollars โ€” and yet, a large majority of customersโ€™ shopping carts (70 percent on desktop, 85 percent on mobile) are abandoned each year. Brands have optimized and personalized nearly every stage of the customer journey, with one (glaring) exception: the final, and most crucial, step. Theโ€ฆ

Building a Successful 2024 Marketing Plan
September 6, 2023 at 7:37 pm

As retail marketers start planning for 2024, data-driven analytics tools can help them determine the best performing channels to focus their efforts on. These tools make it easy for marketers to test and analyze the most effective channels for their business in real time. For example, a retailer that's thinking about putting more budget intoโ€ฆ

Tech Tools That Can Create More Interactive and Informative In-Store Navigation
September 6, 2023 at 7:21 pm

If you were to sit and watch a video of your customers browsing your store, you would undoubtedly see a mix of those who know exactly what they want and can intuitively find it, combined with a sea of shoppers baffled by the array of products offered. Shopping is meant to be a comfortable andโ€ฆ

3 Proven Strategies to Boost Conversions and Achieve Retail Excellence
September 5, 2023 at 9:17 pm

Retailers have had a few significant challenges to overcome this year, not the least of which is trying to turn prospects into customers. Consumers are using a variety of channels, making it even harder to meet them when their intent is highest. And when brands and potential buyers finally connect, buyers expect the experience toโ€ฆ