Technology

The way time-crunched, always-on consumers shop and the ways in which savvy retailers and marketers appeal to them are transforming. And there’s no better place to plug into the current state of affairs and get a taste of the future than the National Retail Federation’s Big Show. Lat month in New York, exhibitors large and…

If you’re like 85 percent of retail marketers today, you’ve called in reinforcements. The vast majority of retailers use some kind of marketing technology, each designed to deliver on some part of the shopper journey. This has contributed to the massive growth of the industry. According to IDC, the marketing technology business is expanding at a…

I did something unique this year. I bought my mother a bouquet of roses for Valentine’s Day. What a good son, some would say. Why is that special, say others. OK, admittedly I always get my mom flowers for Valentine’s Day, usually making the purchase on Feb. 12 because I forgot. This year, as I…

Sticking the My UV Skin patch on your arm is a cinch. It's as simple as applying a Band-Aid or a nicotine patch. There's one crucial difference: This personalized sun protection device has five layers of micron-thin electronics, including near field communication capabilities. But the creators of this particular wearable would just as soon you didn't…

In the fourth quarter of last year, I sent a list of questions to four leading venture capitalists &

Walking the National Retail Federation's (NRF) BIG Show last week, attendees would have to remind themselves they were attending a show hosted by the largest and longest standing trade association for the brick-and-mortar retail industry. The buzzwords at the show were predominately from a digital lexicon, as were many of the most compelling displays and…

Total Retail Executive Editor Joe Keenan interviews Kate Kibler, vice president, direct to consumer, Timberland, on how the outdoor lifestyle brand is working to bridge the gap between online and offline shopping. The conversation took place this week at the National Retail Federation's Big Show in New York City.

Under Armour has grown from humble beginnings — company founder Kevin Plank started the company from his grandmother’s basement in Washington, D.C. — into a worldwide brand that’s represented by some of the leading athletes today, including Tom Brady, Jordan Spieth, Stephen Curry, Misty Copeland, and many others. While having those stars associated with the…

Despite the surge in online advertising, most consumers still do the vast majority of their shopping in brick-and-mortar stores. According to PwC, nearly 40 percent of consumers make purchases inside a physical store every week, compared to 27 percent who do the same online. Unlike online audiences, that may or may not be shopping when…

The world of retail is continuously evolving as new technology and new marketing methods continue to change the way consumers perceive brands and shop for products. Retail Vision spoke to some of the biggest names in the industry to find out what the future has in store for retailers. While IBM’s Ralph Jacobson foresees a…