In-Store Technology

Starbucks is testing a new Wi-Fi login process in its U.S. stores, asking customers to provide their email address before connecting, Geekwire has reported. Since rolling out free Wi-Fi in its U.S. stores nearly eight years ago, Starbucks has asked customers to simply accept terms and conditions in order to connect to its public network…

The retail industry is in the throes of a major transformation as the traditional retail model gives way to new modes of “experiential retail.” A key element of experiential retail is the innovative use of technology to provide richer shopping experiences that are more informative, frictionless, immersive and satisfying. To create richer experiences both online…

As Nick Wingfield, technology correspondent for The New York Times described in his vivid, first-hand account of shopping at the Amazon Go store, it’s hard not to get excited about the future of retailing. And while the retail industry can use all the good press it can get, I’m not sure this is it. It was…

As Nick Wingfield, technology correspondent for The New York Times described in his vivid, first-hand account of shopping at the Amazon Go store, it’s hard not to get excited about the future of retailing. And while the retail industry can use all the good press it can get, I’m not sure this is it. It was […]

In episode 134 of Total Retail Talks, recorded earlier this year at the National Retail Federation's Big Show in New York City, Steve Wilder, CFO and CIO of City Furniture, a South Florida-based furniture, mattress and home accessories retailer, discusses how the launch of three mobile apps has helped the company's store associates personalize and…

There's little doubt in the retail industry that it’s time to make big changes. And if anything was clear this year at the National Retail Federation's Big Show, it was that retailers are on the search for technologies that can help them adapt to the times. Specifically, these retailers are looking to provide the omnichannel…

In an interview at the eTail West conference in Palm Springs, Calif., this morning, Bruce Starnes, vice president, digital solutions, Target, addressed how the big-box retailer is evolving its business to thrive in a changing retail environment. Starnes was interviewed by Jenny Kaplan, consumer goods reporter for Bloomberg.

Retail personalization has long been the domain of the e-commerce retailers that redefined the concept of local retailing by bringing it to a geographically unrestricted audience at scale, leaving traditional retailers scrambling to combat their new, impersonal identity. And as retail stalwarts shuttered their doors and malls became modern American ghost towns, the narrative that…

Nearly 90 percent of retail sales still take place in physical stores. Yet the rise of voice-activated “intelligent assistants” such as Amazon Alexa and Google Home is taking the brand relationship out of the store and into the home, forever changing the way that consumers engage with products and services. Fortunately for retailers, the same…

In episode 132 of Total Retail Talks, recorded last month at the National Retail Federation's Big Show in New York City, Molly Mecham, senior digital product manager, Finish Line, shares how the athletic footwear, apparel and accessories brand is using smart mirror technology in its brick-and-mortar stores to better engage shoppers. Mecham details the Finish…