E-Commerce

Beautiful Websites and the Psychology of Web Surfers
August 23, 2011

The Webreep project found a direct relationship between trusting intentions and the attractiveness of websites. When we contemplate the reasons why, we see many similarities to the mechanisms shaping trust towards other humans. Websites may be viewed as an extension of a person, with a personality and other associations that go beyond objective evaluations.

Sephora Enhances Shopping Experience With Google Catalogs App
August 23, 2011

Sephora is enhancing the shopping experience and broadening its mobile reach with a new Google Catalogs application for tablet devices. Google Catalogs is a free app that lets users browse catalogs from Macyโ€™s, Brooks Brothers, Pottery Barn and others via the iPad. Users can also interact with videos and additional content for a rich user experience.

TV Increasingly Inspires Online Shopping in UK
August 23, 2011

As the number of consumers regularly surfing the net while watching television rises, the potential for crossover sales is growing, according to a new report. Research from Deloitte and Gfk found that out of 4,000 shoppers surveyed, over half admit to browsing the web while also viewing TV programs and 45 percent of these people are visiting shopping sites.

12 Video SEO Tips for E-Commerce Website Product Pages
August 22, 2011

Online retailers are responding to audience demand for more product videos. The number of videos deployed by these retailers on both their websites and video sharing sites has tremendously increased from last year.

Elie Tahari Launches New E-Commerce, M-Commerce Storefronts
August 19, 2011

Elie Tahari, a luxury lifestyle brand with a growing global presence, has launched ElieTahari.com on the Demandware Commerce platform to drive the growth of the brand and deliver the Elie Tahari experience to a broader audience.

Amazon, eBay, Apple Among Top Retail Sites Visited
August 19, 2011

Amazon was the most visited retail site in June, according to new data out from comScore. Compared with all other online retailers, Amazon.com grabbed more than 282 million visitors in June, reaching 20.4 percent of the entire internet population around the world.

Online Coupons Boast High Redemption Rate
August 19, 2011

The recession has encouraged a host of deal-seeking behavior among consumers, including searching out online and mobile coupons as well as taking advantage of daily-deal offers, which have risen in popularity dramatically.