E-Commerce

Pinterest Making it Easier to Shop Products in Photos
February 9, 2017 at 10:38 am

Pinterest recently announced a new feature that makes it easier for users to buy the items they see on the social network. “Shop the Look” lets users click on individual products in photos so they can buy them or, if they aren’t for sale, see similar items that are for sale on the platform. Brands can…

BCBG to Close 120 Stores Nationwide
February 9, 2017 at 10:30 am

Women’s apparel and footwear retailer BCBG is closing 120 stores nationwide that “either are unprofitable or have untenable lease agreements” in the coming weeks, said company spokesperson Seth Lubove. Liquidation sales have already begun and will most likely last eight weeks to 10 weeks. The closing stores include the California-based company’s BCBGMaxazria and BCBGGeneration locations,…

The Container Store’s Direct Mail Solution
February 8, 2017 at 1:13 pm

A brand known primarily for storage solutions sent out a direct mail brochure with a slightly different focus. Mailer Name: The Container Store Date Mailed: May 2016 The Container Store sells items like boxes, shelves and racks to assist customers in organizing their lives. With this direct mail piece, that help centers on products “that […]

Belk Drops Ivanka Trump Products From Website
February 8, 2017 at 10:49 am

Another big-name retailer has dropped Ivanka Trump's fashion line. Over the last week, Belk has removed the product line from its website. The landing page online turns up an error message, and customer service representatives have confirmed the brand has been taken down from Belk's website. Many reports say Belk's removal of Trump products comes amid…

Retailers Need to Master Building Shopping Communities in 2017
February 7, 2017 at 9:19 am

Wow. A month into 2017 and The Limited and Wet Seal  are closing their doors forever. Hundreds of stores gone, thousands of jobs gone. The rest of the brick-and-mortar retailers panic and wonder whether they can slash prices and profit margins again. Many are throwing up their hands, muttering that it’s impossible to fight the…

2016 Sales Data Provides Retailers a Compelling Reason to Open on Thanksgiving
February 3, 2017 at 4:48 pm

While it's already February, we still have 2016 on the mind. Since the trend to open stores on Thanksgiving Day is only a few years old, it’s a reasonable question as to whether this is a passing fad or it’s here to stay. This year, some retailers which had previously opened on Thanksgiving decided against…

The Relationship Between E-Commerce Sellers and the Modern Workforce
February 3, 2017 at 11:17 am

For many in today’s workforce, a traditional career doesn’t quite cut it. Demands for more flexible hours and additional sources of income outside of their full-time jobs have motivated a growing number of workers to join the gig economy. From driving with Uber to taking care of chores through TaskRabbit, gig work can consist of…

Reebonz Uses Social Contest to Increase Reach, Engagement
February 2, 2017 at 11:20 am

Reebonz.com is Southeast Asia and Asia Pacific’s leading luxury e-commerce marketplace platform. The retailer carries over 500 brands and 100,000 luxury items with a brick-and-mortar presence in Australia and pop-up shops in Singapore. “Our vision is to give our customers more by making luxury accessible, made possible today with a trusted and easy platform for…