Digital Innovation

Barcodes the Root of Shopper Dissatisfaction at Checkout
July 31, 2015 at 3:39 pm

Checkout is the last opportunity a retailer has to make a positive impression on a shopper. Yet new research confirms the majority of checkout experiences today end in frustration. By addressing acute front-of-store pain points, retailers will be able to boost customer satisfaction ratings while encouraging longer, more frequent visits. A study conducted online by…

4 Questions for Lowe's Innovation Labs Director
July 28, 2015 at 2:47 pm

Kyle Nel is executive director of Lowe's Innovation Labs, where he's developed the Lowe's Holoroom, an augmented and virtual reality home improvement design tool, the OSHbot autonomous retail service robot, and in-store and online 3-D scanning and printing. In Nel’s words: “I (and my team) build new technologies that solve consumer problems, as envisioned through…

Rakuten Buys Virtual Fitting Room Startup Fits.Me in Fashion Commerce Play
July 13, 2015 at 2:18 pm

Rakuten, Japan’s answer to with e-commerce operations and investments that stretch from digital media and e-commerce marketplaces through to social media and transport apps, is making another acquisition to expand its holdings, this time in the area of fashion. The company has acquired, a startup that develops “virtual fitting rooms” — two-way technology…

Target Opens New Store to Try Out Smart Devices
July 10, 2015 at 1:43 pm

Target has opened a new retail space at the base of its Metreon City Target near San Francisco’s Moscone Center, and if you’re a fan of the smart home, clear acrylic furniture or grand retail experiments, then this is the place to be. The Minneapolis retailer is calling this Target’s Open House, and it's the…

Surprise: Millennials Choose Wal-Mart
June 22, 2015 at 2:38 pm

Just when you think you know a little something about the millennial generation, another piece of research drops like a bomb. Of all the stores for them to prefer, Wal-Mart isn’t the one that naturally comes to mind. But that’s precisely the case as Wal-Mart ranks as the preferred place to shop for millennials 24…

5 Elements to Achieving Digital Disruption
June 15, 2015 at 3:04 pm

It seems that we’re capable of buying a subscription for nearly anything today. What was once a pricing model limited to magazines, newspapers, utilities and telecommunications services has expanded to encompass just about any product a consumer or business can dream of. This transformation has been seen across B-to-C and B-to-B industries with diverse offerings,…

Game Changers: Katrina Lake, Founder and CEO, Stitch Fix
June 1, 2015

Say you’re a busy woman who doesn’t have time to shop for clothes. Wouldn’t it be great if you had a personal stylist who mailed you five pieces of clothing, specifically chosen for you, and you were given the option to buy what you liked and mail back what you didn’t in a prepaid envelope? Sounds like a dream come true, right? Well, that’s the business model behind Stitch Fix, a San Francisco-based startup that’s equal parts technology and retail, and has largely grown by word-of-mouth from women who love the service.