Data Security

Personalized customer experience (CX) has become one of the key differentiators for retailers, and today’s digital-savvy customers expect retailers to provide a seamless CX both offline and online. In fact, 82 percent of customers are even willing to share their personal information for personalized experiences. However, customers have also become conscious of how their data…

Yum! Brands, which owns the restaurant chains KFC, Pizza Hut, Taco Bell, and the Habit Burger Grill, notified affected consumers last week that the company experienced a cybersecurity breach involving unauthorized access to its systems in January. The data breach, which occurred Jan. 13, was discovered March 9, according to the Maine Attorney General's office,…

Over the past several years, the retail industry has seen no shortage of challenges. There are some bright spots, however, especially when it comes to new innovations in remote shopping experiences, digital investments, and online capabilities that have enabled retailers to stay ahead as consumer shopping behavior evolved. But while these expanded digital capabilities allowed…

The e-commerce industry is flourishing, and being an e-commerce business owner, securing your platform and customer data should be your biggest priority in 2023. But the question is: Why is 2023 the time to reinvent your e-commerce security? Well, most businesses relying on legacy systems and conventional tools/technologies aren’t aware that their customers or employees…

You may have heard of 3D Secure (3DS) when it comes to digital payments. 3DS is an additional layer of card holder security and authentication for online card transactions. To validate cardholder identification and lessen fraud, 3DS links the three parties engaged in a transaction (the card issuer, the acquirer, and the payment system). For example,…

In today's drive to provide a premium online shopping experience, retailers handle more customer data, including shipping and contact information, shopping preferences, and purchase history, than ever before. In 2022, the retail industry experienced 629 incidents, of which 241 involved confirmed data breaches, according to Verizon's 2022 Data Breach Investigations Report. The primary goal of…

The retail industry continues to transform at speed in response to almost three years of seismic market disruption, and it shows no signs of slowing down. From buy online, pick up in-store (BOPIS) services and QR codes to smart mirrors and immersive experiences (through augmented reality, virtual reality and the metaverse), retailers recognize the need to deliver…

As commerce continues to thrive online, maintaining a robust cybersecurity posture has become crucial for retailer survival. According to publisher forecasts, global security revenues in retail are headed for strong growth in the next few years, from $7 billion in 2019 to $12 billion by 2025. A key threat to this potential is the ever-present…

While Americans shopped online in record numbers this past holiday season, our personal information was collected, analyzed, shared, sold and resold through an elaborate web of internet technologies including trackers, pixels and cookies that run behind the scenes on the websites we visit. This holiday season we often unknowingly gifted much of our personal data…

In the wake of the pandemic, retailers need to create better online experiences or risk losing customers to competitors that can. However, these enhanced user experiences cannot come at the expense of lesser security. Those are some of the findings from a new study of more than 3,400 consumers worldwide about their login and account…