Zohar Gilad

Zohar Gilad

Zohar Gilad is in a high tech career spanning products, marketing, and management over 25 years at IBM, Daisy, Mercury Interactive, Precise, Cloud Power, and now Fast Simon Inc. He is an entrepreneur who enjoys creating, growing, and leading products, businesses, and companies. At Mercury, he created two categories: Load Testing with LoadRunner, and APM with Business Availability Center, and then co-founded Fast Simon Inc. to bring shopping optimization for ecommerce merchants. Used by leading fast growing brands such as Steve Madden, Figs, Natural Life and thousands of others, Fast Simon offers merchandising, search, personalization, smart collections, display merchandising optimizer, and visual discovery.
6 E-Commerce Trends for 2023

Merchants across the globe are navigating an uncertain economy as they find their way out of a pandemic. They must continuously adapt to various forces to meet shopper demands and drive conversions by applying new technologies and methods. But opportunity still exists for online merchants. Online shopping exploded into a more than $5 trillion market…

4 E-Commerce Strategies for Retailers in 2022

In the fast-paced, highly competitive e-commerce world, delighting shoppers, boosting conversions and driving average order value (AOV) are critical metrics. However, in the wake of the pandemic, during which we saw a surge in online shopping, retailers are facing multiple disruptions, forcing them to take action on many fronts to stay competitive. Here’s a look…

Artisan vs. Goliath: How AI Helps Digital Merchants Compete in the Age of Amazon

Everyone in retail has lamented, at one point or another, that “it’s everyone vs. Amazon.” Even the largest retail brands, like Target and Walmart, struggle to match the e-commerce machine of Amazon.com. Amazon itself started off (literally) in a garage, selling one thing: books. It disrupted the book sales industry with aggressive adoption of the…

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