Six Transitional Print Catalogs Tips for a Digital Age
By
Joe Keenan
and Senior
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One could say that all times are times of transition, but nowadays with the online channel and its benefits still evolving, catalogers need to adapt more switfly than they typically have in the past. Nicky Milner, the V.P. of Premedia at Transcontinental Printing, has provided a list of ways for print catalogs to not only survive the current transition but prosper as well. Here are some of her thoughts.
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