Save on Overseas Mailing Cost (334 words)

By Lisa Yorgey

Domestic mailers aren't suffering rising postal costs alone; the cost of international mailing also has risen. However, reducing catalog quantities and mailing frequencies aren't the only ways to curtail expenditures, says John Michell, president of Clifton, NJ-based Johnson and Hayward, an international mail services firm. Following are some of his tips on how U.S. catalogers mailing overseas can cut costs.