A Chat With April’s Profile, Tim Burns, brand manager of Edmund Scientific
Profile of Success, Catalog Success magazine, April 2008
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Joe Keenan
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Catalog Success: Where’s the company headquartered?
Tim Burns: Tonawanda, New York.
CS: What’s the catalog’s demographic?
TB: We’re about two-thirds male, 35 to 55 [years of age] and they’re typically a professional. So a teacher, engineer, lawyer, doctor. We index really high in terms of those professions. So that’s pretty much what it looks like.
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