Plan Now: Paper Prices Will Continue to Rise
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Jim Coogan
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These factors continue to put pressure on the paper market. The discipline to maintain high prices means that catalogers should expect to absorb quarterly price increases for the foreseeable future.
What You Should Do (About Paper and Ink, Too)
First and foremost, budget for these increases. Plan for paper to increase $3/cwt (or about 6 percent) each quarter. Know that the Oct. 1 price increase has been announced, and paper for jobs printed after Oct. 1 will reflect the higher prices. Build into your 2009 cost budgets the price increases that have already happened and will happen in the near future.
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Jim Coogan
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