Picking Cover Stocks: A Primer for Catalogers

By Gabrielle Mosquera , Assocate Editor and Catalog Success

- Liquid Laminate: According to Fletcher, liquid laminate gives hard goods a liquid-like gloss. For example, a photo of a glass that’s spot-varnished with liquid laminate looks like actual glass.

- Tip-ons: Though options for these vary by printer, the term refers to objects that can be pasted to and removed from the catalog cover, such as adhesive notes to mark the catalog pages, or, as in one case Talbot recalls, a CD.