Optimized Virtual Inventory Logistics Will Keep Dads Happy on Father’s Day
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Frank Poore
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Consumers spent approximately $13.3 billion on Father's Day gifts last year, and 30 percent of that came entirely from online purchases. That number will only increase this year, and CommerceHub estimates that one-third of the products consumers order for Father's Day this year will go untouched by the retailers that sell them. Instead, suppliers will warehouse this virtual inventory and then deliver products directly to consumers through third-party fulfillment via drop shipping or marketplaces.
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Frank Poore
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