Lists & Media
Direct Media Credit Base
The 153 million names on this file have been compiled from multiple sources, including the Internet and national demographic files. This database consists of data from a proprietary credit-scoring model called Credit Score Analysis in conjunction with demographic, psychographic and ethnic data.
The base list price is $85/M. Direct Media, (203) 532-1000, www.directmedia.com.
Affluent African American MOBs
The more than 1.5 million 12-month mail order buyers on this file are affluent African-Americans with an average household income of $50,000 or more. Selects include lifestyle interests, household income, geography, children by age, length of residence, gender, homeowner and marital status.
The base list price is $75/M. The Big Lists, (201) 750-3222, www.thebiglists.com.
M Culture Children Donors
The more than 3.1 million individuals on this file have made a donation to a children’s cause in the past 12 months. This file comprises donors to such causes as food for starving children, children’s hospitals, big brother/big sister programs, child sponsorship programs and programs for underprivileged children.
The base list price is $75/M. VentureDirect Worldwide, (212) 655-5154, www.venturedirect.com.
The 42,730 individuals on this file are subscribers to Professional Photographer magazine and members of Professional Photographers of America. These readers are photographers and decision makers in portrait and commercial studios, and managers of photo departments. Eighty-two percent of these subscribers are male.
The base list price is $125/M. TriMax Direct, (651) 292-0165, www.trimaxdirect.com.
Licensed Professionals at E-mail and Postal Addresses
Eighty percent of the more than 1.3 million state-licensed professionals by specialty in this file can be reached at their home addresses. These names are selectable by profession, cable TV subscribers, donors, dwelling type, home value, music interest, mail order buyers, pet owners and more.
The base list price is $90/M for postal and $180/M for e-mail. Beach List Direct, (615) 356-1100, www.beachlistdirect.com.