Don’t Become a Target for Protesters
At Norm Thompson, our employees feel a great deal of pride about our environmental commitments, so we do our best to make them part of important announcements. We also regularly report progress toward our environmental goals.
Step 6: Communicate Your Progress
Your stakeholders will appreciate ongoing updates on your progress toward meeting the environmental goals. Environmental groups often are willing to tout significant achievements by paper purchasers. Their endorsements can lend credibility to your most important stakeholders — your customers. Nowadays, many consumers want to do business with companies that demonstrate social and environmental responsibility. We at Norm Thompson have received thousands of positive messages from our customers and shoppers who say things like, “Next time I shop I’ll shop with you because of what you stand for.” Next to aligning with your corporate values, statements such as these provide the most rewarding outcomes of executing a successful environmental policy.
- Companies:
- Norm Thompson Outfitters, Inc.